Services

What we do

OUR SERVICES

Comprehensive Hospitality Solutions

Lunara Hospitality provides end-to-end management, investment advisory, and operational development for hotel asset owners across Saudi Arabia. We maximize long-term asset value through strategic operator partnerships and tailored hospitality models.

Hotel Asset Management & Operations

Core Solution

We manage day-to-day hotel operations with a strict focus on revenue optimization, cost control, and elevated guest satisfaction. Our team oversees financial performance, staff leadership, and service quality standards to ensure high investment yields.

Key Deliverable
P&L Optimization & Quality Control
Target Assets
Luxury, Upscale & Business Hotels

International Brand & Franchise Advisory

Strategic

Connecting hotel developments with global operators such as IHG Hotels & Resorts. We guide asset owners through franchise negotiation, brand positioning, license agreements, and technical compliance to secure global reservation power.

Key Deliverable
Franchise Selection & Contract Terms
Target Assets
New Developments & Conversions

Development & Technical Advisory

Pre-Opening

From concept design to pre-opening management, we advise developers on space planning, interior standards, kitchen engineering, and procurement (FF&E) to ensure efficient operational flow and brand compliance.

Key Deliverable
Technical Audits & Pre-Opening Setup
Target Assets
Under-Construction Hotel Projects

Homegrown Brand Incubation & Positioning

Saudi Vision 2030

Building authentic, modern Saudi hospitality brands that reflect regional heritage and contemporary lifestyle trends. We create custom operational manuals, guest journey concepts, and marketing strategies for domestic hotel brands.

Key Deliverable
Brand Identity & Operational Standards
Target Assets
Boutique & Cultural Hotels in KSA
How We Work

From Concept to Performance

One partner across the full life of a hotel asset — so nothing is lost between the drawing board and the balance sheet.

01
Feasibility & Concept
Market, concept and financial feasibility.
02
Brand & Operator
The right international brand or homegrown concept.
03
Owner-First Agreements
Management agreements built for owners.
04
Build & Pre-Opening
Construction oversight, technical services and opening readiness.
05
Hotel Operations
Day-to-day management and P&L delivery.
06
Asset Performance
F&B and lifestyle concepts, and asset advisory.
Our Core Role

Owner Representation — From First Study to Life After Opening

Drawing on the 24-year track record of our founding partner HARTT Consulting, we sit on the owner's side of the table at every stage.

01
Highest & Best Use
What the site should become.
02
Financial Feasibility
Whether the numbers hold.
03
Lead Architect Appointment
The right design team.
04
Operator Selection & HMA
The right brand, on fair terms.
05
Design & Construction Oversight
Reviews against brand standards.
06
FF&E and OS&E Procurement
Bought for the life of the asset.
07
Pre-Opening & Readiness
Systems, teams and rehearsals.
08
After Opening
Ongoing owner's representation.
Comprehensive Studies

The Studies Behind Every Decision

Highest & Best Use Analysis

Testing what each site should become before a line is drawn.

Market & Financial Feasibility

Demand, positioning and returns — written to warn, not to please.

Architectural Space Programming

Room mix, back-of-house ratios, F&B capacity and guest flow.

Operator & Brand Selection

Structured operator searches and management-agreement negotiation.

Technical & Design Reviews

Plans checked against operator standards and real guest movement.

Policies & Procedures Manuals

Operating standards written for every hotel department.

Pre-Opening & Operational Readiness

Rehearsing the Opening, Guest by Guest

Before a hotel opens its doors, we rehearse it. Our progressive simulation program raises volume and complexity step by step, so every gap is found while there is still time to fix it — the discipline our CEO first practiced on the opening team of Four Seasons Hotel Riyadh, which grew from 2 to 570 staff.

01
Discover & Design
Readiness baseline, scenario library and guest itineraries.
02
Department Drills
Tabletop and walk-through rehearsals, one department at a time.
03
Connected Journeys
End-to-end guest journeys at low volume, across departments and systems.
04
Play Days in Waves
Live guest waves, each larger and more complex than the last.
05
Peak Stress Tests
Simultaneous events, arrival surges and system failures — then sign-off.

Every wave runs the same closed loop: observe, log, correct, retest.